The circular economy is booming. When it comes to fashion, we’re buying second-hand to support our environment and adopting a greener mindset. Yet, is it really the answer to climate change?

This new beginning motivates us to reinvent ourselves, exercise our strengths, and remedy our foibles. I find this especially true of our young generation climbing social ladders and (literally) growing out of their former selves!

Sporty trends are incoming! A torch lights the way to this summer’s Paris Olympics. In true French flair, it’s set to be a stylish affair buzzing with innovation and cool sports. How will this major global event impact our next generation?

A shift in perspective opens up a world of inspiration. This February, we visited the Canary Island of Fuerteventura to refuel our creative energy. The island’s vibe provided a stark contrast against our home of Leeds, UK.

Get ahead of that Magic 8 Ball and stabilise your business in a shaky economy. Our trend methodology is here to support you and your organisation’s commercial success.

Brands are facing a huge amount of change and it’s harder than ever to connect with scrambling audiences. You need to guarantee your brand’s commercial success, fill your team with confidence, and make sustainable choices. Our trend methodology is here to support you and your organisation. The ability to spot trends is vital in securing the survival of a brand, service, or product.