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How To: Creative Marketing for Children
We are living in a digital world with 60% of consumers shopping on their smartphones (WGSN, 2019). Society feels busy and anxious. Children are growing up with this experience as the “norm”, so it’s important brands leverage social channels in a positive and empowering way to communicate their messages. We wanted to scout out which retailers are achieving this well for our newest generation.
Reporting directly to the company’s creative directors, this is a unique opportunity to make a personal impact in a small but progressive company. Based in Leeds, West Yorkshire, Buttercrumble is a family-owned business that specialises in design for good ideas and good causes.