Organisations are now under duress caused by the COVID-19 crisis. They are looking for solutions to return to the world and their audience in a safe way. Now, more than ever, we must employ clear way-finding and information architecture to keep our public spaces safe. This architecture is formed of infographics, signage, maps, diagrams, books and websites. These vehicles are often both visually appealing whilst making information easier to digest.

With so many options available, how can graphic design best aid social distancing?

Graphic Design. Illustration. Intrinsically-linked or mutually-exclusive? At Buttercrumble, we like to think of graphic design as the umbrella and illustration as typical British raindrops — both together and separate! They are, at times, part of the same.

Both have become creatively intertwined and embedded into commercialism, but what exactly is the difference between the two?

Creative Assistant
35 Hours Per Week | £17,000 - £20,000 (Based on Experience)
Leeds

Reporting directly to Buttercrumble’s Creative Director, this is a unique opportunity to make a personal impact in a small but progressive company. The Creative Assistant will be responsible for assisting with the production of creative content which solves our client’s strategic business challenges. Candidates must be problem-solvers who are passionate about delivering an exceptional level of service to the young-at-heart brands we partner with.

You must be knowledgable in graphic design and branding, as Creative Assistant, in order to deliver digital and print creations. You will be answering to, recording and processing client enquiries with a high level of confidence.

To succeed in this role you must show impeccable attention to detail in all aspects of your work, and in personal presentation and communication. The Creative Assistant shows creative initiative and practical know-how in team and client projects.

Logo? Check!
Colour Scheme? Check!
Typefaces? Check! 
A memorable and authentic brand? Maybe not. 
 

It can be easy to get carried away with the visuals of your brand. We all love to look at beautiful things as it helps us to understand, identify and evokes emotion. However, the visuals cannot reach their full potential without strong foundations.

Hello! Abigail speaking. This Wednesday I visited Venturefest at York Racecourse and wanted to share my great experience with you. The exhibition saw many local businesses displaying their work, knowledge, skills and advice across the sector from technology to creative agencies.