LinkedIn is a wonderful platform for connecting with other like-minded professionals. Yet, when we want to encourage meaningful conversation, we experience "writer's block". No fear — we've curated 30 days' worth of content to keep your LinkedIn fire burning! So, there are no excuses now! Let’s get networking.

Content creation can be tough! Are you drawing a blank when creating your content guide for the year ahead? Sometimes, all you need a spark of inspiration. This perpetual calendar features a range of events and topics you can focus on each month, alongside beautiful imagery. After all, special moments populate our yearly calendars and we all love to celebrate. Our guide helps brands to create relevant content for their audience in the moments that matter.

We are living in a digital world with 60% of consumers shopping on their smartphones (WGSN, 2019). Society feels busy and anxious. Children are growing up with this experience as the “norm”, so it’s important brands leverage social channels in a positive and empowering way to communicate their messages. We wanted to scout out which retailers are achieving this well for our newest generation.

You’re waiting in line for your morning latte, at your favourite coffee shop, when the adjacent customer catches your attention. “Oooh, I do love that scarf” she chirps. You proudly respond, “Thank you!”

That one compliment has made your day. You wouldn’t have dreamt of ignoring it. Yet, kind comments are being ignored every day on social media and it’s affecting brand equity.