The news

Here’s the scoop, the 411, the exposés… Yes, You’ve reached the Buttercrumble Blog. Read our featured news posts below for the best of our juicy updates! If you’d like to see where else we’ve been published, please visit our As Seen In page.

Featured updates

Blog
How to build a brand that Gen-Z loves?
How to build a brand that Gen-Z loves?

Who has some newfound serious buying power? It’s Generation Z! They are emerging as a dominant force that brands can't afford to overlook. This generation (born between the mid-1990s and early 2010s) is shaping the future of marketing with their distinct values, behaviours, and preferences.

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We’ve been selected for the Future Leaders Programme
We’ve been selected for the Future Leaders Programme

Buttercrumble’s co-founder, Abigail, has been chosen as a Future Leader by TPXimpact. The programme helps young entrepreneurs through workshops, financial support and 1:1 coaching.

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Try Our Brand Name Randomizer
Try Our Brand Name Randomizer

We're here to share brand name ideas and our Brand Name Randomizer can be a fun place to start! We have curated beautiful words that can be combined to create something new at the click of a button. We hope it may spark the inspiration.

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The Brand Power Manifesto Launches with a Sold-Out Event
The Brand Power Manifesto Launches with a Sold-Out Event

The newly debuted Brand Power Manifesto has embarked on a tour of events to bring female entrepreneurs together. We invited industry experts, friends, and family to join our community and celebrate creative entrepreneurship.

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Design Perspective: The Olympic Effect
Design Perspective: The Olympic Effect

Sporty trends are incoming! A torch lights the way to this summer’s Paris Olympics. In true French flair, it’s set to be a stylish affair buzzing with innovation and cool sports. How will this major global event impact our next generation?

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Introducing The Brand Power Manifesto
Introducing The Brand Power Manifesto

We have carefully crafted and written our story over the last few years. It’s now time to unveil The Brand Power Manifesto! We’re delighted to publish our debut book (with huge thanks to BIS Publishing). It’ll be released mid-May 2024. Watch this space!

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Design Perspective: Dress Like a Child
Design Perspective: Dress Like a Child

A shift in perspective opens up a world of inspiration. This February, we visited the Canary Island of Fuerteventura to refuel our creative energy. The island’s vibe provided a stark contrast against our home of Leeds, UK.

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Boost Your Brand with Colour Trends for SS25
Boost Your Brand with Colour Trends for SS25

Colour is so evocative; it’s an essential ingredient when building a brand or designing products. If we understand the role colour plays, we can leverage it to make better design decisions. That’s why we take close notice of upcoming colour trends.

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2023: Our Year In Review
2023: Our Year In Review

As 2023 draws to a close once more, we naturally reminisce on the past twelve months. This year’s motto was “Think pink” because we wanted to embrace a young-at-heart spirit. Our studio has been in the pink of condition as we’ve entered our sixth year — where has the time gone?

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All news

Please continue reading for general Buttercrumble thoughts, resources and news. Alternatively, hit the search bar to find something a little more specific. Enjoy!

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Buttercrumble Represents Design in Hong Kong!

Our communications studio: Buttercrumble is representing British design on a global platform during Hong Kong’s Business of Design Week (BoDW). Buttercrumble, based in Leeds, was formed by twin sisters (Chloe and Abigail Baldwin). As a studio, we create playful graphic design, branding, and illustration with an ethos of making others smile. Although in the youth of the business, we’ve already gained John Lewis, Chester Zoo and the Royal Armouries as partners on our client roster.

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Graphic Design and Illustration — Where is the Line?

Graphic Design. Illustration. Intrinsically-linked or mutually-exclusive? At Buttercrumble, we like to think of graphic design as the umbrella and illustration as typical British raindrops — both together and separate! They are, at times, part of the same.

Both have become creatively intertwined and embedded into commercialism, but what exactly is the difference between the two?

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Independent Leeds: Issue 6

The sixth issue of Independent Leeds is out now! We loved designing this issue because it celebrated Leeds College of Art's 170th birthday. Leeds College of Art is an amazing place for creativity and growth and it was lovely to be a part of the party! The magazine launched at Leeds City Museum, where the college's celebrations took place...

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